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-Blog | SEM MUST

Apr-28-2010 By Online Power To Profit with Karen Kinnaman

Karen Kinnaman blogging

It’s a known Fact, the Search Engines LOVE Blogs !!

Just learn and follow some simple blogging steps (to follow in future blogs) and blogs will receive a quicker and much more favorable Search Engine Ranking than the traditional website.

Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice one’s opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blogs potential.

Consider these 5 reasons why blogging is a must as an Internet SEM Must.

1. Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary… an average adult can read and type, or at least click a mouse. It’s like having a virtual piece of paper and you just write your ideas, experiences, new products, and general info in hopes that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.

Blogging is a Search Engine Marketing MUST!!

2. Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters’ claims. However, in blogs, real people share their real-life experiences. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.

3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to enhance current marketing tools and will offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. There are also paid blog pages, once you’ve established a strong reader base, that offer income potential through advertisments as noted below.

4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs or just entertainment. More readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.

5. Blogging builds your market. Unless you already have a sizable networking base, chances are, only your friends read your posts. Friends, hopefully, have a lot of friends, and may pass on how interesting your blog site is. But you need not depend on friends to increase your readership base. Look into the following ways to build your market through blogging:

-:- By using your e-mail. Today, blogging is overcoming the e-mail’s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

-:- By using a subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information or offer give-aways for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.

-:- By understanding your readers. You may want to consider a simple survey for your readers to understand their profile and preferences. Ask readers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

-:- By joining a blog network. A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.

-:- By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.

Give your business a boost by effectively using blogging as an Internet marketing ) SEM ) Must.

*´¨) U Got2Be UnStoppable!
¸.•´¸.•*´¨) ¸.•*¨)
(¸.•´ (¸.• Karen Kinnaman

04/2010

Attraction Web Search Google Marketing and Training Personal Branding Expert

Phone: 530-410-6080 8am-9:30pm PST

http://aTrueProfit.com

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